For CFOs and business leaders who are hungry to transform their business

Maximizing The Return On Investment (ROI) of Marketing

   August 15, 2013    0

Since the dawn of the new millennium, the world has experienced tremendous change, both positive and negative. There has been Read more …

5 Reasons Why Many Cost Reduction Initiatives Fail

   February 21, 2012    0

Most businesses are under extreme pressure to reduce costs while improving product quality and customer service. Developments in the global Read more …

7 Benefits of Conducting Customer and Product Profitability Analysis

   February 19, 2012    0

Look at any high street retail chain and you will be amazed by the sheer size of their product ranges Read more …

4 Benefits of Using Activity Based Costing to Manage Costs

   February 15, 2012    0

Costs are an important part of the business. Let them spiral out of control, they will affect both your profitability Read more …

Understanding Product Pricing and Customer Perceived Value

   February 11, 2012    0

If you run a business, other than increasing your market share and maintaining a robust competitive advantage, you also want Read more …

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