Not all customers are the same. Some customers are profitable and others less profitable depending on the behaviour they exhibit. Some people believe that the customer is always right and… Read more »

These days customers are more equipped with more information about the company’s products and services before they have even talked to the salespeople. Unfortunately, in most organizations, the sales function… Read more »

Business leaders always spend a lot of time thinking about costs and how they can reduce them, free resources for investment and improve the bottom line. The pressure to reduce… Read more »

Since the dawn of the new millennium, the world has experienced tremendous change, both positive and negative. There has been rapid advanced technological developments; introduction of new regulations; natural disasters;… Read more »